Most luxury brands understand service better than anyone else. In-store sales, event management, or bespoke design are some of the areas where they push boundaries. Why then is it still so rare to see the same level of attention with online services?

A recent article published by WWD Men’s states that men’s luxury fashion is showing a global growth. Some aspects of life are more immune to economics. When it comes to identity, fashion and its statements sometimes appears to go beyond buying power.