Review: Studiohomme
Men finally have their very own online universe with the launch of studiohomme.
Officially launched on February 19th, 2009 this bilingual (English-French) e-commerce site targets the stylish man who is looking for luxury goods and fashion forward designers such as Flouzen, Unity, Comme des Garçons and recently added Alexis Mabille.
Created by Sebastien Roubaud and Arnaud Vanraet, the site also offers some editorial content via its “Journal” feature and the “designer interview” along with styling advice for its clients, how they actually implement the latter part is not quite clear at the moment.
There is a “get the look” feature under “Journal” but we cannot say that it actually provides advice. Perhaps this part will be developed further down the road, after all the site is still very new.
Lastly, since it is common knowledge that men do not really enjoy shopping, we feel that studiohomme really has a chance to create a loyal online following by making it an easy and enjoyable process at the click of a mouse. We certainly encourage you to give it a try and let us know what you think of it.
Miriam Driot

